Circulation figures.

In order to fulfil assessment objective AO4, I have demonstrated the ability to undertake and apply appropriate research.


The term circulation means how many copies of each issue are sold.

The term readership means how many people actually read the copy (think of how many times you have bought a mag and your friend have read it ‘for free’).

The Audit Bureau of Circulations (ABC) is a non-profit circulation-auditing organization. It audits circulation, readership, and audience information for the magazines and newspapers.